Byron Ford created Coolness LLC home to his music label and clothing brand. The first project released under the label was his most recent EP “Let Me Show You Then”. With the EP getting a lot of attention he plans to release more music soon. The EP is currently available on all digital outlets.
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if you exceed two hashtags in a tweet your chances of engagement drop by 17%.
Only 22% of engagement with a brand’s tweets are replies.
78% are retweets
92% are link clicks.
So if you include an appropriate hashtag or two in your tweets as a brand, you are massively increasing the chances of exposure and click-throughs on the site. Going from 10 to 20 – in retweets or link clicks…